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1. Poor Book Cover Design
Your cover is the first impression. A low-quality or unprofessional design can turn readers away instantly. Invest in a clean, genre-appropriate cover that grabs attention.
2. Weak Book Title and Description
A confusing title or dull description kills interest. Use a keyword-rich, compelling title and a benefit-driven description to hook potential readers.
3. Wrong Keywords and Categories
If your book isn't showing up in the right search results, it's invisible. Use proper keyword research tools and pick relevant, less-competitive categories to boost visibility.
4. No Reviews or Social Proof
New or negative reviews hurt trust. Encourage honest reviews from readers and build a mailing list or ARC team for early feedback.
5. Poor Formatting and Editing
Typos and bad formatting drive readers away. Always proofread and format your book professionally to ensure a smooth reading experience.
6. Lack of Marketing
Publishing is only the start. Without proper promotion (ads, social media, email list), even great books won’t sell.