So SM’s vocals and rap are actually delivered in different vocal tones, hahaha!

From BTS and EXO to CORTIS and SMTR25, HYBE and SM embark on a decade-long fateful rivalry!

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【CHIO】SMTR25 hairband brother stage straight shot "Roar" SM active wolf plastic fox plastic trainee

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JYP YG SM singing skills comparison ITZY BABYMONSTER AESPA

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“If you can’t outshine them, what’s the point of talking about a K-pop generational shift?”

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Cartoon Kpop idols' stage performance

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‘Luo Yunxi ✘ Bai Lu’ — so sweet they did 390 backflips on the spot!!!

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“High‑difficulty vocal runs that are hard to pull off even in covers” — the SM artists’ show‑stoppin

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“Help! Is this the real-life version of “Love Apartment”? The entertainment industry is seriously hi

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【NCT 127】📸 The Seven of Us Posing as Kids in Photos We Took Ourselves 🥳🎈 | HAPPY 127 DAY | Our Photo

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【NCT DREAM】 Round 2: DREAM’s Zoo | NCT DREAM Mini Game

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Xu Yinghao × Kim Hyochong & Park Jisung × Kim YoHan “All or Nothing” Prince and Pauper Cha!

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“She said her name is Fan Xiaopang”

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Only when you’re wronged do you think of Mom—being a mother makes you strong.

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2024 Music Bank Global Festival in Japan 'Part 1' [2024.12.14]

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Joy of Life 2 – Reunion Edition Poster

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[EXO] The King’s Return! Full Stage from the 2023 SMTOWN Concert!

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2024 Music Bank Global Festival in Japan 'Part 2' [2024.12.14]

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Dance accompanied by the whole "Black Mamba" in 7 suits

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The King’s Assistant “Couple’s Daily Life”

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Yang Yang didn’t dare to look back, for fear he’d laugh so hard he couldn’t stop.

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