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Encharge is a powerful email marketing automation tool designed to help businesses send personalized, behavior-based emails. It’s ideal for SaaS companies, startups, and digital marketers looking to automate user engagement.
Features
Visual Flow Builder: Easily design automation workflows using a drag-and-drop interface.
Behavior Tracking: Trigger emails based on user actions on your website or app.
Advanced Segmentation: Segment contacts based on properties, actions, and engagement.
Integrations: Connects with tools like Stripe, Typeform, Intercom, HubSpot, and Zapier.
Email Broadcasts: Send newsletters or targeted one-off emails.
Email Validation: Built-in email verification helps maintain list quality.
Pros
Clean and intuitive interface
Powerful automation features
Unlimited emails with AppSumo lifetime deal
Real-time user tracking and segmentation
Cons
Limited eCommerce-specific integrations
Learning curve for beginners
Some advanced features require technical understanding
Pricing
Through AppSumo, lifetime plans start at $59 for 5,000 subscribers, including unlimited emails and core features.
Verdict
Encharge is a great choice for teams who want advanced automation without the monthly fees. With its visual builder and deep behavioral segmentation, it's a cost-effective alternative to platforms like ActiveCampaign—especially if you grab the AppSumo deal.