Rolex and The Championships, Wimbledon Radio commercials

The Championships, Wimbledon, first staged in 1877, occupy a special place in the hearts and minds of tennis fans. But the appeal of the world’s oldest tournament lies beyond its unique atmosphere. On the grass courts of London’s SW19, epic matches are contested and legends written. In 1978, Rolex became Wimbledon’s Official Timekeeper, marking the start of its special relationship with the sport. The partnership now extends to all four Grand Slam tournaments, other elite events and the leading players and organizing bodies. Rolex’s long-standing relationship with tennis dates back more than 40 years, to 1978, when it became the Official Timekeeper of The Championships, Wimbledon. Its support for the game now extends to all four Grand Slam® tournaments – the Australian Open, Roland-Garros, Wimbledon and the US Open – as well as legends of the sport such as Rod Laver, Chris Evert and Swiss phenomenon Roger Federer, along with today’s champions, including Garbiñe Muguruza and Dominic Thiem, and the next generation of stars, notably Bianca Andreescu and Stefanos Tsitsipas. The brand is a key partner at leading team events, the Davis Cup, the Laver Cup and the ATP Cup, and of the organizations that govern the professional game worldwide. Rolex’s contribution to excellence in tennis is based on a rich heritage of continuously championing supreme performance and innovation while respecting the sport’s finest traditions. #Rolex #Wimbledon #Perpetual